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Posted by on Jun 23, 2014

Mario Is Going To Drive A Mercedes In Your Mario Kart 8. Yes, Really

Japan already had this rather polarising tie-in appear in their version of Mario Kart 8, but now Nintendo have confirmed via Twitter that MK 8 will indeed feature a drivable GLA-Class Mercedes Benz in EU and NA versions.

Screen Shot 2014-06-23 at 12.13.23

Screen Shot 2014-06-23 at 12.13.58

This development isn’t just the random internet WTFery that message boards have been emphatically mud throwing it to be. The GLA Class is Merc’s new 5 door family car, and if the amount of Miis named “Dad” and “Mom” on the online multiplayer leader boards didn’t clue you in already – plenty of families play Mario Kart together. Sure it’s an ad, but it’s red mushrooming directly to its market.

True, the car is a bit of a jarring eye burn on the overall Mario Kart aesthetic, but from a financial view not a completely surprising decision.

After last year’s financial plummet it seems between McDonalds Happy Meals and amibos, Nintendo is looking at plenty of ways to get back on track.

The kart like version of the compact cruiser was announced in Japan alongside the nightmarish car ad above.

The GLA-class Mercedes-Benz kart will appear this summer as DLC in Europe and North America.

Olly Jones

Olly Jones plays, designs and writes about those computer games. For a bigger picture of his pictures, check out http://olyjns.tumblr.com/ before tumblr blows up again.

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