New Study Finds that four out of five American households owns a device to play video games.
According to a new report from the Entertainment Software Association (ESA), more than 150 million Americans play video games. The report, 2015 Essential Facts About the Computer and Video Game Industry, also reveals that 42 percent of Americans play video games on a regular basis, or at least three hours per week.
Additionally, 56 percent of the most frequent gamers play with others and 54 percent play in multiplayer mode at least weekly. More than half of the most frequent game players say that video games help them connect with friends and about half of them say that video games enable them spend time with family.
“Video games provide a social setting where family and friends come together to connect, learn and have fun,” said Michael D. Gallagher, president and CEO of ESA, the trade association that represents the U.S. video game industry. “The sheer number of people who regularly enjoy entertainment software and share those experiences with others underscores how video games have become ingrained in our culture.”
The report also found that about 60 percent of parents whose children play video games with them at least weekly. More than three-quarters of parents say they play with their children because it is fun for the entire family and an opportunity to socialize. Additionally, 88 percent of parents whose children play games believe the Entertainment Software Rating Board (ESRB) video game ratings are either very or somewhat helpful in choosing games for their children.
“The ESRB is the gold standard for systems that for provide parents with guidance that allows them to make informed decisions,” Gallagher said.
Notable findings include:
- The average game player is 35 years old
- The most frequent female game player is on average 43 years old
- Women 18 years or older represent a significantly greater portion of the game-playing population than boys 18 years old or younger
- On average, gamers have been playing for 13 years
- Consumers spent more than $22.41 billion on game content, hardware and accessories in 2014.