Today in London’s Shoreditch, the lovely folks at Insert Coin have set up shop with an exclusive Pokémon range that really rocks our socks off.

In partnership with The Pokémon Company, this brand new range is only available at this pop-up store for the time being, with the full range being released online later this year.


The range features a selection of Pokémon from the original Kanto range, and comprises of some awesome looking tees, hoodies and (my favourite) a Pokémon trainer jacket (below picture, upper-left).

A popular one amongst visitors at the unveiling event I visited was the Team Rocket raglan tee. There’s a really neat picture featuring Jesse, James and Meowth on the back. If you want to prepare for trouble whilst making it double, definitely check that one out.


Alongisde the awesome clothes that can be picked up in-store, there’s also a wee museum of Pokémon goodies from across the years. Of note is a Europe-first showing of the Pokémon Go Plus wearable. It’s not scheduled for a release until much later, so if you want to see what it looks like then it’s well worth a visit.

Here are the opening times for the store:

Thursday, 25th August – 10am-8pm (Pikachu appearing 10am-3pm)
Friday, 26th August – 10am-8pm (Pikachu appearing 10am-3pm)
Saturday, 27th August – 10am-8pm
Sunday, 28th August – 10am-5pm
Monday, 29th August – 10am-4pm
Tuesday, 30th August – 10am-8pm

The address is Shop 8 at The Old Truman Brewery, Brick Lane. Dray Walk is the street you’ll want to look for, and this Google Maps link will help point you in the right direction.


The hottest piece of news I can share with you from the unveiling is this: Pikachu is a fantastic hugger and an even better dancer!