Totally funny sock pun.

The high street retailer, Game announced a brand new programme today called the New Year Sock Swap where trade-in your brand new unwanted socks alongside your unwanted games and such for some extra coin. Game issued a press release which you can read below.

Following the Christmas period, unwanted socks get thrown to the back of the drawer and forgotten, or worse still – they go straight in the bin. Over 25% of Brits class socks as their least-desired Christmas present, with a combined £5B a year, wasted on unwanted presents, whilst the number one requested item for the UK’s homeless shelter is….. socks!

To ensure the dreaded Christmas sock reaches people who actually want them and to kickstart 2020 positively, Game will be offering customers extra credit for their trade-ins when they bring in their unwanted (new & unworn!) pairs. An Extra £2 will be given for games and an extra £15 when customers trade-in tablets, phones or consoles.

Every pair of socks collected will then be donated to various homeless charities to help communities up and down the country.

For more information please visit or hashtag #GAMESOCKS on twitter for pictures and news.

Will you be partaking in this event to put towards some of the amazing releases early this year? Leave us a comment and tell us what you would put the extra money towards.